Inventors Product Design Blog

Idea Reality Product Design Blog

Helpful and informative posts can be found on our product design blog to help you get you product idea to market.

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Importance of Product Design and Why Consumers Buy Into Products

Successful products which sell on the market are defined by clever product design – especially now that consumers have even more power when it comes to recommending a product and being advocates (or haters) on social media. We have worked on many product design and development projects in different markets all over the globe, and have seen how product design is evolving and what makes the consumers buy in. We wanted to share these insights with you and let you in on our thoughts about…
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5 Principles of Great Product Design

The mind of a product designer thrives on questioning convention and creating solutions to problems. But there is even more to great product design and the principles it focusses on. We have outlined our beliefs of what great design should do below: Great Product Design Is Relatable And Understandable. The power of great product design is to make the complex simple and transparent for users to be able to…
Idea Reality Product Design

How To Turn My Idea Into A Product?

We understand that thinking ‘How do I turn my idea into a product?’ can be an overwhelming thought process, especially if you don’t know what you’re doing. So we wanted to share with you how we help our clients turn their ideas into physical products, and what steps you should…
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The Rise of Mumpreneurs

Hands up those of us who have wondered around a shop in search of a gift, then suddenly stumbled upon something that is very practical, makes sense, and looks good too. The likelihood is this product was created because there was a need for it, and it’s helping making the…
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Why work with a product design company?

If you’re looking to launch a successful new product, there are several steps that you need to take. Please refer to our previous post on how to launch a successful product for more information. However, the actual design of the product could be the determining factor on whether it is…
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5 Tips for Product Inventors

As a new inventor or someone with a product idea, you probably won’t know what to expect when you embark on your development journey. It can be quite an overwhelming experience and until you turn your idea into reality, you are not an inventor, but an ideator! We realise that…
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How to Launch a New Product

We’ve previously talked about product development and how to go from a simple idea to a physical product in just 7 steps; but then to actually launch a new product, there is still a lot of work that needs to be done. Even if you’ve created a phenomenal product, it’s…
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Crowdfunding campaign goes live

The new dragéekíss™ is now available for pre-order on Fundrazr.com. Developed with the Idea Reality design process, the dragéekíss™ is a clever new cake decorating tool that enables users to rapidly place silver pearl balls (dragees) on to cakes. This speeds up the decorating process dramatically, improving accuracy and minimizing marks in the…

About Idea Reality

Bring your invention design ideas and product development projects successfully to market with Idea Reality Ltd.
Our experienced Hampshire based product design team will guide you from concept design through to prototype and manufacture drawings.
We even help with crowdfunding grants and investment.

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