May 2018

Idea Reality Product Design Blog

Helpful and informative posts can be found on our product design blog to help you get you product idea to market.

The Golf Tent Idea Reality

Golfing Innovation – Golf In Any Weather!

If you're a keen golfer enjoying the game in the beautiful UK grounds, you have probably come face to face with bad weather which makes the game frustrating and less enjoyable. Wind and rain make the game harder, and cancelled lessons are frustrating for both beginners and their coaches. Equally, hot weather climates can be dangerous for a golfers health with constant exposure to the sun. But how do you get around weather?


Stephen and Michael, the creators behind The Golf Tent, came to us with a brilliant plan. They wanted to create a product that would allow golf to be played in any weather - rain, wind, or scorching sunshine. They needed a product which could be portable, easy and quick to assemble in difficult conditions, and wouldn't damage the golf grounds. This product would also need to move around easily during the duration of the game.
In addition, this product needed to be able to be used at events promoting golf like fetes and parks; and extend in size to accommodate either one player or multiple players.


Here at the product development studio we helped turn this product into a reality - we present you with The Golf Tent! The Golf Tent combines all the above elements to make it a must have for both pro and beginner golfers - it allows you to golf in any weather, come rain or sunshine. The Golf Tent is available to pre-order on their website and has been getting interest from all over the world - from the UK to Australia!


Good luck Stephen and Michael - we can't wait to see how the brand grows in the next couple of years!

If you have a product idea but aren't sure how to make it a reality, we would be happy to have a chat with you - simply fill in our form to get the ball rolling!

Voom Pitch Awards 2018

VOOM Pitch Is Back – Have You Entered?

How would you fancy pitching your business idea to none other than Sir Richard Branson? You have the opportunity to do just that! We wanted to share with you VOOM Pitch 2018 - UK and Ireland's pitching competition which gives you the chance to pitch your business for a share of £1M in prize. We think this is pretty exciting stuff!


VOOM Pitch 2018 is open to anyone who is aged 18 and over, lives in the UK or Ireland, and has an amazing business idea they want to pitch. There are many categories to choose from Spark & Startup for small businesses; to Scale & Grow for larger businesses who want to take their brands to the next level.


VOOM Pitch 2018 allows your business or brand to get noticed in the eyes of the public, as well as potential investors. Utilise social media and advertising to bump up your presence and tell everyone about your pitch - you'll be surprised how much exposure you can gain! Read our tips on how to use social media when crowdfunding your project for ideas to help you. You can also raise money from your pitch page on the VOOM website!


Those businesses who are in the finals will travel to London to pitch for Sir Richard Branson and have the opportunity to leave the day with a share of the £1m in prizes; and an invite to the FastTrack 100 Conference dinner with a chance to win over mentoring and funding.


If you want to enter VOOM Pitch 2018 you must hurry as entries close on 8th of May - head over to Voom Pitch 2018 and upload your video pitch which captures the passion and innovation of your business; then shout about your pitch to the world so everyone votes for you (our social media crowdfunding tips will definitely help you with that!); and make sure you're in the Top 40 of your category.


We would love to support your business idea - so tag us on social if you have entered and want us to vote for you! Or if you think you need more product development in place before entering the awards, we would love to help. In fact, as a new inventor you can save yourself some money with our fantastic offer - check it out here.

About Idea Reality

Bring your invention design ideas and product development projects successfully to market with Idea Reality Ltd.
Our experienced Hampshire based product design team will guide you from concept design through to prototype and manufacture drawings.
We even help with crowdfunding grants and investment.

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